Creating Customer-Centric Websites

Presented by Gerry McGovern

November 28-29, 2007
Library and Archives Canada, Auditorium
395 Wellington Street
Ottawa, Ontario, K1A 0N4

If you are involved in managing, developing, or writing for websites, you won't want to miss this opportunity to spend two engaging and educational days with one of the world's leading experts on web content and usability.

Gerry McGovern, is making a rare visit to Ottawa this fall to give a Masterclass on creating customer-centric websites. Organizations whose websites focus on the customer and on task completion, rather than on themselves, are the ones getting the most from their Web content, whether it’s selling products or delivering services.

This two-day Masterclass will provide you with the knowledge and tools needed to create quality “killer Web content” and the arguments to support an approach that puts the customer at the very centre of your Web strategy.

You should attend this workshop if you are:
  • Writing, editing or publishing content for the Web
  • Managing Web projects
  • Promoting websites
  • Concerned about Web usability

The Masterclass is being hosted by Neo Insight Inc., in collaboration with the Ottawa Centre for Research and Innovation (OCRI) and Canada Business, Industry Canada.

For more information, consult the event’s pages online:

Don't let others miss out on this opportunity. Please forward this announcement to friends and colleagues (distribution lists too) who have a stake in good Web design.

We have several people who have attended previous Gerry McGovern workshops and were so impressed that they have registered again for this Masterclass. Come join us!

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